Why Healthcare Professionals Should Offer Medical Fitness Right Inside Their Practices
Why Healthcare Professionals Should Offer Medical Fitness Right Inside Their Practices
Here are 5 reasons why you should be offering medical fitness to your patients as part of the healthcare services you offer.
The health club industry is a billion dollar industry that serves only 11% of the US population at any one time. People know they should exercise and lose weight, and so they join a health club in the hopes of achieving their goals. People who become health club members generally find that they can?t get the help they need and thus usually drop out after just a few months. People, many of them your patients, are looking for a solution that will work for them and are willing to pay for it out of their own wallets.
Reason #1: Your Patients Already Want It
If you ask your patients, they will tell you they want to be more active, lose weight, be healthier, and slow the aging process, but they?ve?tried the?health club and gym ?scene? a number of times and they generally stop going?because they don?t see progress?from what they?re doing and?their motivation declines over time.
They also don?t like the huge ?warehouse-style? facilities where they are just a number. They are also fearful of getting hurt because there is no one there to assist them to avoid this. Over the years,?they join various facilities and buy home exercise equipment in the hopes of still trying to accomplish their goals, paying cash for all of it. They are looking for a more personalized approach to fitness without the high price-tag of ?stand-there-watch-me-exercise personal trainers?.
Reason #2:?Your Patients Already Know They Need It
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Your patients see the importance of staying healthy and active on a regular basis; they just don?t know how to accomplish this in an easy, effective manner that yields timely results that will keep the motivated.
They are bombarded almost everyday by the media that exercise is good for them and they should be doing it ? Oprah, Dr. Oz, USA Today, Biggest Loser, etc.
Reason #3:?Your Patients Have Already Been Trained To Pay Cash For It
The health club industry has ?trained? the general public that if they want to exercise, lose weight, and look better, they have to pay cash out of their own wallet for it ? no health insurance company is going to pay for it? and never will.
Your patients already spend hundreds, if not thousands? of dollars each year on gym/health club memberships, home equipment, vitamins, weight loss products & courses, etc. and don?t balk once when they don?t work.? They are still searching for a ?personal solution?.
Reason #4: You Already Have The Facilities For A Medical Fitness Program
Most medical offices, physical therapy offices, and chiropractic offices already have some of the ?key components? to making a medical fitness program work and be profitable right inside their practices. If designed properly, an in-house medical fitness program can flow much like the way you see patients for health care.
With an addition of or re-training of just one or two key staff members, you can serve hundreds of ?happy-to-come? cash-paying medical fitness members each week. You can propel your practice well into the future of health care while adding tens of thousands of dollars of cash income to your practice and personal bottom line.
Reason #5: You Already Have All The Members You Need
No matter what type of health care professional you are, you generally actively serve only a small part of your patient base at any one time. Think of all the ?inactive? patients who only come to see you when they think they need you.
Imagine being able to tap into the goldmine you already have in the stacks of patient files who are already searching for a fitness solution from someone else while you could provide them with the perfect solution and they could get it at a reasonable fee from someone they already know and they already trust ? YOU.
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Rich Farina, M.S., founder of The Medical Fitness Academy where?healthcare professionals learn how to master the business of medical fitness so they can make a greater impact in their patient?s lives?and get paid for it too.? Visit MedicalFitnessAcademy.com for more information.
Article from articlesbase.com
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